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HoopLink

A basketball coaching marketplace for Alberta families. Search vetted coaches, book sessions with conflict prevention, pay in CAD into escrow, and review only after a completed session, with an operator console and an immutable audit log.

HoopLink booking screen to choose an athlete, session type, length, and time, with a price summary.
Booking with live availability and a clear price summary.

The problem

Families find private basketball coaches through word of mouth, with no way to compare credentials, prices, or reviews. Coaches lose time to scheduling and chasing payments.

What we built

  1. 01Coach search by city, skill, age group, and price
  2. 02Booking with conflict prevention for one-on-one and small-group sessions
  3. 03Payments in CAD held in escrow and released after the session
  4. 04Verified reviews and on-platform messaging with contact hiding
  5. 05Operator console for vetting, refunds, moderation, and payouts

Engineering decisions

Safeguarding by design

Vetting badges, contact hiding, and block and report tools protect young athletes.

Money held until the work is done

Escrowed payments, refunds, and weekly payouts follow one auditable flow.

Every operator action recorded

An append-only audit log covers vetting, refunds, and moderation.

HoopLink coach search results for Alberta with filters for location, skill, price, and age group.
Coach search with verification badges.
HoopLink platform console overview with marketplace and escrow figures from demo data.
Operator console (demo data).
Next case studyVanguard AML

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